Typical Client Needs and Concerns
Clients have included web marketing consultants and designers, freelance business writers, marketing consultants, innovative financial planners, unique specialty service providers, non-profit managers, other coaches and scientists.
Common Characteristics
- Perpetual idea people who have developed a unique body of work that bears their personal stamp
- They have a reputation as an expert in their field, regardless of the size of that field
- They are seeing an increasing demand for their services
- Often dealing with a complex set of life circumstances that limits the time they have available to work on their business
- Passion for their work drives their success
Common Needs and Concerns
You are highly motivated to make a difference in the lives of the people you serve. Though financial success is important to you, it is not the driver for waking up each day to do your work.
You know you want to make changes in your business, but need some assistance thinking through the best approach to doing so.
You've got great ideas for new products or services but not enough time to implement them. You know you should spend more time working on your business, but client needs and urgent projects always seem to get top billing.
You may be inconsistent with your outward sales and marketing efforts. You're either "too busy" with current clients or you don't really know what you should be doing. Either way, you worry that it will jeopardize your business if you don't take action soon.
You know you should delegate more, but... Unfortunately, you're a bit of a perfectionist. You can do so many of the business tasks yourself so you figure it's just better and easier if you do them than train someone else.
You are driven to succeed, but not in sacrifice of your personal life. You may have children at home for whom you want to be available, hobbies that you enjoy (or want to reclaim), or a spouse you don't spend enough time with. You might even have a health issue that requires you pay extra attention to how you manage your energy.
You'd like to have someone on your team who will give you honest feedback, whom you can trust to guide you to accomplish your vision.
Do these characteristics, needs and concerns seem to describe you? Click here to find out what kind of results you can expect from our work together.