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About Joan FriedlanderJoan has gained a reputation as a professional coach, with a personable approach. She is a master at working with business owners to improve productivity, reduce the impact of distractions, and develop a strategic approach to business growth. She has been guiding creative entrepreneurs and independent professionals - primarily professional writers, photographers and marketing consultants - since 2001 to become more organized and effective in their day-to-day efforts, encouraging them to see their talents as the gateway to enhanced productivity, and to improve their results through delegation.My passion is to guide professional, skilled creative consultants to build a great business and live a great life. Joan taps into the various positions she's held in several industries before starting her company, which makes it easy to understand her clients' businesses. She's worked in retail management, for a national non-profit organization, for insurance benefit companies, in public health care and executive search firms. She's had responsibility for hiring, training, marketing and managing, and has been equally successful as a marketing and executive assistant. Joan models her work with clients on her experience training and developing new store managers for Brentano's (then a sub-division of Waldenbooks). She works with her clients to develop essential communications skills with prospects and customers, to become more focused, and in taking their business to the next level without adding hours to their workday. Speaker and Author Joan has been invited to speak at professional organizations such as NAWBO-Orange County, eWomen Network and American Association of Daily Money Managers to talk to their members about marketing, productivity and delegation strategies. She's been been a keynote speaker and break-out session presenter at the annual conferences for several companies, including Showhomes(R), Pet Butler and EDSG. Joan is the author of several workbooks, including The Master Calendar Solution, Business Your Way and the Delegation Planning Kit. She publishes a bi-weekly newsletter, "The Dare to Series" and a blog, "Business Toolbox for Solo Entrepreneurs." In 2006 Joan was inspired to do something to give back to the community of millions who are living with autoimmune diseases, as she's learned how to live her life and continue to work while managing the symptoms of Crohn's Disease. She co-wrote a book with author and coach, Rosalind Joffe, M.Ed., Women, Work and Autoimmune Disease: Keep Working, Girlfriend!, published by Demos Health in May 2008. To find out more visit www.keepworkinggirlfriend.com. Business Partner and Project Manager In addition to running Lifework Business Partners, Joan is the Director of Training and Licensing for Get Clients Now!™ and Get Hired Now!™ and is a veteran Facilitator of the Get Clients Now! program. As of January 2008, she's lead over 40 group programs. She and Frank Traditi also oversee Beyond Billable Hours, a self-guided 6-month program to guide self-employed professionals to leverage their exertise through group programs and informaiton products. Education and Professional Affiliations Joan is a graduate of Corporate Coach University. She has been regularly active in her local coaching chapter, ICF-Orange County, and served on the board for several years, as President in 2004 and returned in 2007 as Secretary. On a personal note... Joan lives in Orange County, CA with her husband, 17 year-old step-son, 2 dogs and a cat. Her son, now 24 and an aspiring musician, lives nearby and her oldest step-son does the same. She's recently volunteered to be a working crew member of the Tall Ships through the Ocean Institute in Dana Point, CA. Last year she tried her hand at surfing, and this year has taken up the hoola-hoop. If you would like to talk to Joan about your situation email her now, or call her 
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